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by Elizabeth Andrews   Running a small business is often an all-hands-on-deck operation and a lot can get lost in the shuffle. With years of experience working hand in hand with businesses, I have seen all kinds of things that cost businesses...
Email marketing can do a lot for small businesses. It helps nurture new leads, drives sales, promotes products and services, and builds loyalty. Notice how I mentioned more than just sales? That’s because marketing isn’t only about the bottom line,...
Three weeks ago, Marie and I each had two prospect meetings. As we debriefed, it was as if we had the same meeting but on two different topics. Marie’s was marketing and mine was sales. In both cases what we...
Blair Nicole (Business 2 Community) featured our co-founder Jim Rosas in her article on effective networking. “Do you think face to face business networking is something best left in the stone ages? If so, you’re probably missing out on valuable...
About a decade ago a client of mine used the phrase “professional love” to describe how they felt about the work we did together, the results and our working relationship. As a result, I’ve spent the last 10 years always...